Responsibilities
- Lead and coordinate all initiatives aimed at promoting the Company’s brand and products.
- Develop and execute comprehensive brand strategies to enhance market presence.
- Manage media relations, including collaboration with bloggers, publications, and magazines; oversee mutual mentions, coordinate publications, and draft press releases.
- Conduct trend analysis and design effective brand promotion campaigns.
- Generate innovative ideas for PR activities, including impactful newsworthy events, viral marketing, and guerrilla tactics.
Requirements
- At least 3 years of professional experience in marketing or public relations; fintech industry experience is highly desirable.
- Proficient in social media monitoring and content trends relevant to the fintech sector.
- Expertise in new media formats such as viral videos, vertical content, and Telegram posts.
- Strong understanding of PR tools and techniques.
- Demonstrates creativity, initiative, excellent communication skills, and a proactive approach.
Conditions
- One of the best business centers of Baku with spectacular sea view.
- Career growth and professional development in a dynamically developing company.
- Decent payment based on industry standards;
- An exciting opportunity to shape the product, with leadership committed to open dialogue and a team of purpose-driven colleagues.
- Unlimited Learning options : Access an array of learning opportunities to support your professional growth.
- Medical Insurance: Full medical coverage from day one.
- Corporate Mobile Number: Stay connected with a company-provided mobile number;
- Exclusive Discounts: Access the DəyərliSən app for discounts across various services and products within the PASHA Group.
- Sports & Wellness Programs: Enjoy discounted access to Push30 fitness and sports activities.
