
Senior Digital Marketing Specialist
Responsibilities
- Develop and manage media plans and advertising campaign budgets.
- Launch and manage advertising campaigns across various digital platforms.
- Analyze campaign performance and optimize for better results.
- Collaborate closely with product teams and fellow product marketers.
- Promote products and initiatives with a strong focus on achieving high performance metrics.
Requirements
- At least 3 years of experience in a similar digital marketing role.
- Ability to create detailed media plans and allocate budgets across channels.
- Experience selecting and launching campaigns across multiple platforms.
- Proficiency with analytics and tracking tools such as Google Ads, Meta Ads, TikTok Ads, and AppsFlyer.
- Skill in scaling successful campaigns and discontinuing ineffective ones.
Strong understanding of mobile marketing and relevant tools.
Nice to have:
- Knowledge of SQL for data analysis and reporting.
- Experience in the FinTech sector.
Conditions
Terms and Conditions of Work
- Work from one of the best business centers in Baku, Monday–Friday, 09:00–18:00.
- Competitive, market-aligned salary.
- Full relocation package for moving to Baku, including visa and documentation support.
- Health insurance, paid vacation, sick leave, corporate events, and bonuses.
- Equipment provided for remote and in-office work.
- Ability to influence product and tooling decisions, with open-minded leadership and energetic colleagues.
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